Far too many of the business plan we receive include the Gartner mapping positionning the company in the magic upper right quadrant – with a judicious choice of the two dimensions to achieve this result.
The discussion never is on the actual mapping, but on the strength of these dimensions : do they matter ? are they differenciating ?
I stumbled across an interesting visualization by Seth Godin : media mapped accross bandwidth and synchronicity. These two dimensions have nothing…
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